Videos

***If you're excited to hear season two, be sure to tell Marcus Body and the team at ThirtyThree*** After 10 episodes of high-level and conceptual discussions, we end season one with some very tactical things you can do right now to support your talent strategy and employer brand. 00:00 -…

Having reviewed the data sources that go into an effective employer brand, what are some of the ways we can use data to evaluate its success? 🚀 Marcus Body on LinkedIn: https://www.linkedin.com/in/marcusbody/ 🚀 James Ellis on LinkedIn: https://www.linkedin.com/in/thewarfortalent/ About ThirtyThree We are a global employment communications business. An ideas company…

Having reviewed the data sources that go into an effective employer brand, what are some of the ways we can use data to evaluate its success? 🚀 Marcus Body on LinkedIn: https://www.linkedin.com/in/marcusbody/ 🚀 James Ellis on LinkedIn: https://www.linkedin.com/in/thewarfortalent/ About ThirtyThree We are a global employment communications business. An ideas company…

The Brand Plan podcast, available Monday Aug 14

When building your brand, you need to tap internal and external sources of data to understand your target audience, your competitive set, and perceptions about you. In this episode, we talk data, but only in terms of the data you need from effective brand building. 🚀 Marcus Body on LinkedIn:…

When building your brand, you need to tap internal and external sources of data to understand your target audience, your competitive set, and perceptions about you. In this episode, we talk data, but only in terms of the data you need from effective brand building. 🚀 Marcus Body on LinkedIn:…

From episode 8 of The Brand Plan.

Do you reveal a brand or do you build it? Do you take an emergent bottom-up approach or do you start with what leadership thinks? The answer(s) are not obvious, because it might be that there is no "right" way to build an employer brand. 🚀 Marcus Body on LinkedIn:…

Do you reveal a brand or do you build it? Do you take an emergent bottom-up approach or do you start with what leadership thinks? The answer(s) are not obvious, because it might be that there is no "right" way to build an employer brand. 🚀 Marcus Body on LinkedIn:…

A taste from episode 8 of The Brand Plan, coming out Monday July 31.

A peak into next week's episode.

It wasn't long ago that recruiting began to embrace what consumer marketing had to offer. From complex career sites and social media to CRMs and programmatic ads, recruiting and employer branding love stealing tricks from their better-funded brethren. But should they? 🚀 Marcus Body on LinkedIn: https://www.linkedin.com/in/marcusbody/ 🚀 James Ellis…

It wasn't long ago that recruiting began to embrace what consumer marketing had to offer. From complex career sites and social media to CRMs and programmatic ads, recruiting and employer branding love stealing tricks from their better-funded brethren. But should they? 🚀 Marcus Body on LinkedIn: https://www.linkedin.com/in/marcusbody/ 🚀 James Ellis…

A preview of episode 7 of The Brand Plan, coming out Monday, July 24th. Available on YouTube and wherever you get your podcasts.

From Ep7 of The Brand Plan

How do you explain employer branding to your boss? Or their boss? Or the exec team? Or the CEO? In this episode, we break down the different drivers of each of these audiences so you can tailor your message to each. 🚀 Marcus Body on LinkedIn: https://www.linkedin.com/in/marcusbody/ 🚀 James Ellis…

How do you explain employer branding to your boss? Or their boss? Or the exec team? Or the CEO? In this episode, we break down the different drivers of each of these audiences so you can tailor your message to each. 🚀 Marcus Body on LinkedIn: https://www.linkedin.com/in/marcusbody/ 🚀 James Ellis…

There are five things to know. Episode 6 goes live Monday, July 17. Get it wherever you get your podcasts (or on this YouTube channel!) http://TheBrandPlan.show

30 years in on this crazy journey we call "employer brand" and here we are, still defining key terms. And while it may seem strange that we're still having this conversation, the value of establishing proper definitions is that it allows us to have better conversations but also show the…

30 years in on this crazy journey we call "employer brand" and here we are, still defining key terms. And while it may seem strange that we're still having this conversation, the value of establishing proper definitions is that it allows us to have better conversations but also show the…

Just a taste of what Monday's Episode 5 will be like. Check out The Brand Plan at http://TheBrandPlan.show or wherever you get podcasts.

Employer brand strategy is a complex subject, one you have to develop and implement while recruiting and hiring. And when you're building the plane as it flies through the air, it is very easy to get lost. You can get so focused on what's in front of you that you…